R Taco is a distinctive fast-casual taco concept that serves creative street-style tacos that are both traditional and inspired. We plan to develop and grow the brand on a national scale. Our menu features a variety of tasty tacos at an affordable price, where each taco is hand-made fresh and fast in our open kitchen, using ingredients made from scratch. Warm chips, delicious salsas, craft beer and no- frills margaritas all served up in our welcome environment, round out the experience.
The original name “Rusty Taco” comes from our founder, Rusty Fenton who, along with his partner Steve Dunn, opened the first Rusty Taco in a converted gas station on Greenville Avenue in Dallas, TX in 2010. Rusty was passionate about food, especially tacos, and he finally made his dream come true when he opened this concept that offered freshly-made authentic and inspired street-style tacos. The dream got better when customers flocked to Rusty Taco and returned again and again. More restaurants soon followed, as well as a new shortened name, R Taco.
For information on becoming a franchise owner please fill out the form below.